What is Search Engine Online Reputation Management?
Several times companies can face an attack from various corners – dissatisfied customers who’ve turned hostile, previous employees of the company who hold a grudge, and unethical competitors, itching to cause some trouble for their competition. Such onslaught can not only harm the reputation of your company but can also impact your business in many ways.
Search Engine Reputation Management is what bails companies out in times like this and protect them from content that could be potentially detrimental for the company
A recent research has shown us that over 55% of internet users are also content contributers in their own way.. be it through blogs, articles, comments, reviews or just forums. The advent of Web 2.0 and Web 3.0 has only led to a great number of passive users indulging in content creation. In these times, it is only must, that every marketing manager or business keeps on their listing on the top of what is being said about their brand & identity. Our online reputation management service, actively monitors search engines, forms and blogs for discussions related to your brand and that of your competitors. Our specialised internet marketing and SEO consultants also look to advise you on things that you can do to help you with your brand online.
Effervescent Technologies has expertise in delivering online reputation management service (ORM) by offering a whole list of custom solutions to revamp, protect, and monitor corporate and personal reputations on the web. We aim to provide complete eradication of bad and negative listings showing on search engine result pages (SERP) for your company associated searches. Our set of web reputation management services is a hard-hitting response to reputation damaging information. We prevent you from online presence from negative postings, harmful feedback in blogs, awful testimonials in popular forums, unrealistic scam allegations, and product reviews coming from fake users.
Sources of Potential Reputation Problems
Blogs, Forums, and Consumer Opinion Sites
Social Network Sites
Competitor Attacks
Consumer Complaint Sites
Trademark Infringement
Counterfeit Products
Crisis Management Developments
to submit your request to be attended on high priority.
Services to monitor your brand:
Tracking variations in spelling or use of the company name.
Monitor websites that are linking to your company URL or where they are mentioned online.
Monitor information about any of your company's product or service names
Setting up Google and Yahoo Alerts to instantly identify the use of your brands in the news.
Using sites such as Feedster, BlogPulse and Technorati to monitor your brand in blogs.
Customizing RSS feeds for brand tracking.
Tracking for all names including brand names and key employee names.
Monitor industry-related sites.
Services delivered under our Reputation Management program Includes:
Spotting exact Search Reputation Problem
Listing websites, blogs and consumer developed media ranking high on search engines for your firm associated keywords
Development of positive micro sites, social profiles, blogs and other media
Participation in active discussion boards and blogs within your industry
Industry-specific social networks, forums and groups
Business profile linking
Social Media
RSS Feeds
